This strategy is perhaps one of the most essential part of our internet marketing. Get to know how it helps you in growing your business in the online world.
SEO SEO SEO ! A word that looks smaller but is ruling the market right now.
When I heard this word– Search Engine Optimization for the first time, I thought that it is not a hard nut to crack.
I was in a myth that just by clicking the URL of any website repeatedly; I can get my website on the first page of the search engine. LOl. But later I realized that it is just a drop in a bucket! SEO is more than that.
By the end of this blog, you will be acquainted with the importance of SEO in today’s world!
So for the readers, who don’t know what SEO is, let’s brief you little bit about it before proceeding further.
In simple terms, Search engine optimization is a pathway by which you can grow your website’s ranking, increase your site’s visibility and can promote your brand.
Or I can say that it is a game of keywords and understanding the search engine’s strategy to find those keywords.
How SEO act as a catalyst for your business?
In today’s competitive market, SEO is more significant than ever. If you have a web site, blog or online store, SEO can help your business grow and meet the business objectives.
Search engine optimization is essential for every small to large scale business because:
- The majority of search engines users are more likely to click on one of the top 10 suggestions in the result pages (SERPS), so to take a lead and attract visitors to your web site or customers to your online store you need to be in the top positions.
- SEO is not only about search engines but good SEO practices improve the quality of user experience and usability of a website.
- Users faith on website increases when they see it in the top positions
- SEO is good for the social marketing of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels.
- SEO can beat your competitors in a race. If two websites are offering the same services, then the search engine optimized web site is likely to have more audience on their website
- Without SEO, it can be difficult to mark your online presence and leave your footprints in the business world. With the help of SEO, you can boost your business with optimization efforts.
- One of the best aspects about SEO is that, it delivers calculable results against majority of tactics used for marketing purposes. So, with your optimization efforts, you’d be aware of the budget, success or failure, clicks, conversions, or other things worth knowing.
- With measurable results to trust, businesses can understand where they are heading wrong or right without wasting money.
In overall, SEO is perhaps one of the most essential part of our internet marketing, so see your business growing in the online world by just doing SEO.