In today’s era, where smartphones play a significant part in our lives, more and more businesses are focusing on creating a beautiful mobile-optimized website. It’s true that you have a brilliant mobile-optimized website-you can help your business grow and have a wider reach for your mobile audience. So, what you need is an inspirational mobile website design to start. Nailing the mobile web experience is critical to creating great mobile experiences for your customers. Keep reading to find out how to implement a mobile-first experience that has a brilliant responsive design. Let’s dive in!
Top Factors for Creating Inspirational Mobile-First Website Experiences
1. Impressive User Experience (UX)
Why do you need to put effort into understanding the overall user experience? Well, here’s the thing, around 70% of web traffic comes from mobile devices.
(Source: https://www.bluecorona.com/blog/mobile-marketing-statistics/).
Now, that’s huge! So, it is one of the most critical factors to work on while designing or developing any website. Top-notch user experiences make your mobile audiences come back for more. And that’s what you would want. Right?
2. Clean Website Design
A clean mobile design can make it easy to navigate and interact with. What do you need to do? Focus on designing mobile-first instead of retrofitting big-screen designs. In simple words, the focus should be more on a mobile-first approach and then move to a mobile-optimized website.
3. Improved Security and Privacy
What is one of the most crucial factors to building trust for your mobile-optimized website? Yes, you’ve got it! It is ensuring the security and privacy of your customer’s personal data. With the increased digital operations, it is alarming to find increased data breaches. So, what can you do? Try and work on building a robust platform that assures data security and privacy.
4. Top-notch User-Friendliness
User-friendly websites always extend comfort and ease of use. Thus, designing UI/UX is critical for your business.
For example, Shutterfly focuses on accomplishing user-friendliness as one of the top goals on its mobile website. They believe that users should find out information about their offerings easily. It is an excellent example where users can effortlessly browse through the site’s offerings.
Another great example is IndiaMart which offers one of the best mobile websites in the eCommerce industry. It is easy to browse the items. Plus, each trending category has a mobile-friendly call-to-action button that allows users to get price quotes for the product easily.
5. Quick Website Load Speed
Yet, another critical factor is website load speed. You can focus on optimizing your mobile website for faster load time. Why? It’s simple! It helps to improve your SEO efforts. What can you do? Try to:
- Disable videos on mobile devices
- Use custom fonts minimally
- Compress images
You can also use Google’s free tool Pagespeed Insights
(Source: https://developers.google.com/speed/pagespeed/insights/) to check how your mobile website is performing.
6. Resource Optimization
We just talked of disabling videos. So, picture this! How often do you interact with visual elements? It’s good to go creative, but it’s also nice to know how media optimization works. Here’s the thing! Visual elements like photos, icons, illustrations, and videos are the biggest bandwidth consumers on web pages. So, what can you do? You may want to consider:
- Resizing images
- Reducing file size with compression
- Explore alternative file formats
The bottom line is to work on augmenting the user experience. Plus, save on bandwidth.
7. AMP (Accelerated Mobile Pages)
For a super-fast loading experience, you may want to explore AMP. Instantaneous loading times will keep your users glued to your mobile website. Any delays, and you know, you may have lost them. AMP can help with faster load times and overall performance.
For example, if you are a WordPress user, you can add AMP to your blog with the help of a plugin. A great use case is Times of India which has experienced 1.5X more review yields with around 3.6X faster load time with AMP.
(Source: https://amp.dev/success-stories/times_of_india/?referrer=ampproject.org) Now, that’s huge! So, if you are still wondering about the use. Start thinking about AMP.
Wrapping Up
The power of an optimized website can be a game-changer. It is time you consider optimizing your mobile website for an incredible mobile experience. All you need is to explore and apply the factors that are most apt for your business site.
If you aren’t too sure, it will make sense to reach out to a proficient mobile website developer such as Cosmic Technologies. We have incredible experience in curating and optimizing mobile websites. Let’s talk!